Use LawDepot’s Digital Image Licence template to generate your custom document.
Working from the template is useful because you can change the terms to match your clients’ different needs while retaining the boilerplate terms that protect your rights.
You’ll need the following information to create your Digital Image Licence.
Product details
Write a description of the digital images you’re licencing. Provide as much identifying information as is needed for a complete description. For example, a photography session may come with a package of 50 to 100 edited photos. A digital image description might include the file name, type, and size.
Next, specify the purpose of the licence:
Personal (i.e., non-commercial) use means the buyer cannot use the images to make a profit. For example, they can’t print the images on a coffee mug, article of clothing, or another product and sell it to a consumer. Likewise, the buyer can’t publish the image in a book for sale or alongside an article or post without commercial permission.
However, they can use the images by displaying them on a personal computer or website or making prints to display at home. They could also use the images for educational or informational purposes (e.g., showing and discussing an image in a classroom setting).
Commercial use means the buyer can use the images to make a profit. In this case, you may wish to specify which commercial activities you approve of, such as:
- Reproductions of the images in various media
- Using the images to create merchandise or ads
- Printing and selling the images in publications
If the buyer will use the Digital Image Licence for reasons other than personal or commercial use, you can use the “Other” option to describe the purpose in your own words.
Party details
State the full names and contact information for both the buyer(s) and the seller(s).
Contract length
Specify whether the buyer can rent the image for a fixed term or indefinitely. If it’s for a fixed term, state the date the contract ends. In either case, state the date the contract starts as well.
Payment details
Set a price for the Digital Image Licence. How much you charge for a digital image may depend on whether you’re a photographer, graphic designer, or visual artist. Research the average rates for digital images in your particular field. You may also want to consider the size of the files and how much time you spent rendering or editing them. These factors may affect your overall price.
You should also specify how the buyer will pay (e.g., cash, cheque, bank draft, or internet transfer) and whether it’ll be in a lump sum or instalments.
If you require the buyer to pay a deposit, state the amount, when it’s due, and whether it’s refundable if the transaction isn’t completed.
Terms
Our template includes standard restrictions on use, such as:
- Re-selling, sub-licencing, or re-distributing images
- Using the images in an obscene, defamatory, immoral, or illegal way
- Altering the images
- Allowing others to use, download, or redistribute the images
Optional terms in the template include:
- Allowing the buyer to assign the licence (i.e., a non-exclusive agreement)
- Limiting the number of reproductions
- Limiting the market or audience
If needed, you can also write extra restrictions in your own words. Alternatively, if you need to remove restrictions from the template, you can easily use LawDepot’s document editor to make final changes.
You can also include a warranty if you’re not selling the product “as is.” In this case, you warrant that the images will be free from defects as long as the buyer uses them normally. If the images become defective within a set time frame, you’ll replace the product or refund the buyer.
Final details
To minimize the chance of a drawn-out and pricey legal battle, you can include a term to address dispute resolution. This way, your Digital Image Licence states that any disputes that arise should be settled through mediation and arbitration. You can also specify who will pay these costs. Including these details in your document shows your clients that you’re prepared to defend your rights.
The template also includes a space for you to write your own terms as needed. However, most Digital Image Licence agreements won’t need any other terms.